MY WORK
UX CASE STUDY
Reimagining an itinerary planning experience
Exploration of solutions that provides end-to-end planning experiences for the users
UX CASE STUDY
Connecting loved ones through gamification
Ideation of a physical and digital product that aims at encouraging communications between family members
UX CASE STUDY
Redesigning the OddleEats landing page
Solutioning around ways to minimise drop-offs on the landing page by identifying user touchpoints
PAST EXPERIENCE
AsiaOne Logofolio
Documentation of all logos that were created for AsiaOne during festive seasons
UX REFLECTION
Designing specialised systems for domain experts
Reflective piece from working in an organisation with complex workflows for 3 years
CX CASE STUDY
Evaluating the Taxi-hire experience in Singapore
Short article that aims at uncovering demands for taxi-hire in Singapore and considerations between taxi-hire and private-hire
PAST EXPERIENCE
General Elections 2020 Microsite
Documentation of ideas and solutions that was executed together as a product team